Celine Lightfoot
A fellow human. 👋 Co-Founder, CTO @ Beni, making resale so accessible that buying new is no longer our default shopping behavior. 5+ years of building software stacks from the ground up and harnessing the power of AI to make substantial impacts for a healthy planet. Living in beautiful, sunny, Santa Barbara, CA.
State of play - Resale
Circular fashion is in vogue, as some of the luxury giants and cult favorites jump on the bandwagon.
Read on AxiosAmazon and Google mark sustainability accelerator milestones with circular economy focus
Google has named 12 innovative projects benefiting from its first circular economy accelerator. At the same time, Amazon has opened its...
Read on EdieHow to use Beni, the Chrome extension that hunts for resale deals
Beni aggregates resale listings from over 30 marketplaces in one place for users as they shop on Nordstrom, Nike, and about 1000 other...
Read on Business InsiderRethinking resale as a giftable option
Shoppers are reluctant to give secondhand products for the holidays. That's changing as shoppers increasingly embrace resale as gifts.
Read on Digital Commerce 360Beni closes $4 million seed round
News business : Secondhand re-commerce shopping technology company Beni announced on Tuesday the closing of a seed round of $4 million, bringing its funding...
Read on Fashion NetworkBeni is creating an ‘easy button’ for secondhand shopping
Beni created a free browser extension, initially for Chrome and Safari, to assist shoppers in uncovering resale listings.
Read on TechCrunchBeni Raises Over $5M to Make Secondhand Shopping Easier Than Ever
PRNewswire/ -- Beni, the easy button for secondhand shopping, today announced the close of its seed round of $4M, led by Buoyant Ventures.
Read on PR NewswireSilicon Valley Keeps Big Money Flowing Into Secondhand Shopping
Beni's new $4 million in funding will help the secondhand startup add headcount and enhance technology to accelerate the adoption of fashion...
Read on Sourcing JournalSanta Barbara Entrepreneurs Launch Beni, a Browser Extension for Secondhand Shopping
Secondhand shopping is more popular than ever thanks to fast fashion, rising costs of living, and social media trends.
Read on Santa Barbara IndependentThis Company Wants to Make it Easier to Buy Used Clothes Online
Finding exactly the type of clothing you want or need secondhand can be a slog. A new company called Beni aims to make the process easier by...
Read on BloombergHow to save money on clothes with this Chrome shopping extension
This plugin makes secondhand shopping effortless by intercepting digital commerce queries and redirecting to secondhand alternatives.
Read on ZDNETAn Investor's Guide to NFTs and E-Commerce
When you think about NFTs, you might imagine Silicon Valley finance bros trading digital images like they’re baseball cards (perhaps because sometimes NFTs actually are used to purchase baseball cards.) But the history and implications of NFTs are much more complex than that, and to understand their true value in modern commerce we must first navigate the intersection of tech, art history, law, and even feminism.
Read on CPDGSecondhand Shopping Is Mainstream. Now What?
Secondhand shopping has hit the mainstream, according to the numbers. Today, more than 80 percent of the U.S. consumers are engaged in shopping and selling pre-owned goods, according to data from Offe...
Read on Sourcing JournalThis Chrome Extension Just Made Secondhand Shopping Easier Than Ever
There's no denying that buying pre-loved or secondhand can be better for the environment. Though, if you're a selective shopper, often it can be hard to know where to begin. While we all appreciate the thrill of trawling through endless racks at a charity shop and finding that special needle-in-a-haystack, if you're looking for a specific item, often vintage shopping can be a frustrating endeavour. And that's exactly where Beni comes in.
Read on Marie ClaireThe Trove Podcast, Resale Edit - Shiny is a Good Start but Can it Scale?
The Resale Edit: WeeklyEdition #3-This past week we saw the launch of three new brand resale platforms: Michael Kors, Marimekko, and PrettyLittleThing (PLT). Dicks Sporting Good expanded a local trade-in program, Amazon invested in Cashify, an Indian electronics trade-in marketplace, Trove reached 700 U.S. stores with trade-in technology and The Cut gave us a not-so-nice peak inside The Real Real.
Listen on The Trove PodcastWeb Plug-in Streamlines Secondhand Shopping
Circular solutions provider Beni has launched a Chrome browser extension in a bid to make secondhand clothes shopping more accessible.
Read on EcoTextileBeni Hopes to Make Secondhand Shopping 'Seamless'
Beni, a free Chrome browser extension, has launched in a bid to make shopping for secondhand items easier.
Read on Fashion UnitedResale Innovator, Beni, Launches to Make Secondhand Shopping Seamless
Chrome Extension Provides Sustainable, Cost-Effective, and Simple Shopping Alternative in Partnership with Leading Resale Marketplaces.
Read on PR NewswireRead on Sales Tech StarRead on YahooBeni Scourts Internet for Best Price, Alternatives for Resale Shoppers
Ahead of Secondhand September, resale start-ups reveal new spend, trends, funding and tech.
Read on WWD